... was $100,000. Using a large amount of marketing, including calendars and coupons, the company continued to expand. Soon, the company's facilities couldn't manage with the large demands, so a new headquarters was created in 1898; this became inadequate within ten years. Benjamin Thomas then received the rights from Mr Chandler to bottle Coca Cola, which lead to the opening of the first bottling plant in Chattanooga in 1899. Over the next twenty years, the amount of bottling plants grew from two to over 1,000; now, Coca Cola has one of the largest and most widespread production and distribution networks in the world. In 1999, a group of investors purchased The Coca Cola Company for $25 million and Robert Woodruff became the president of the company. He placed a large emphasis on product quality, and began the "quality drink" campaign. In 1920, the first European bottling plant opened in Europe. During the ...

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